If you’ve been involved with internet marketing for any length of time, you’ve probably heard of ClickFunnels by now.
I’ve seen their stuff all over the web and I was curious for a long time. I was hesitant to try them. But, once I did it blew my mind.
If you are wanting to learn how to build funnels, to generate more money for your business, then Clickfunnels is the software for you.
What is Clickfunnels?
ClickFunnels is an online platform with a lot of cool features that are all geared towards generating leads and increasing conversions. Take a look here.
It accomplishes this by creating a funnel. Which is when a user will enter their information, and go through a series of pages to buy something. When done correct, sales funnels can be highly effective. With Clickfunnels, it shows you the right way to do them.
Here’s what it does…
It’s a landing page and sales page designer with tons of templates. Clickfunnels doesn’t just come with page templates. It has complete funnel templates that you can choose from.That’s the cool part. There are literally funnel templates that have been tested and proven to work. Clickfunnels makes it simple to just install one and go.
Another thing I like about ClickFunnels is that it handles all the billing inside the system.It’s as easy as linking a Stripe account, and you can sale straight through your sales pages.
You do not have to have any coding knowledge. All of this stuff is already done for you. You just tweak and edit to get it just right and you’re good to go. Do Affiliate Marketing Programs Work
How it Works
Step #1: Pick your sales funnel
First you have to pick the type of sales funnel that is scientifically pre-designed to sell your type of product. Clickfunnels is designed for many different industries. Some of these include Ecom, B2B, consulting, retail, network marketing etc..
You also have the ability to choose what type of funnel that you would like to use. The funnels can do different things, such as generate leads, optimize for conversions, sell products etc. An example of this would be choosing “consultant” as the industry, then choosing “generate leads” for the funnel type.
ClickFunnels is specifically made for the following groups of people…
- Coaches and/or Consultants
- Public Speakers
- Service Based Businesses
- Supplement Company owners
- Local businesses (like dentists, insurance salespeople, lawyers, chiropractors, and more)
- Retail and ECom businesses
So whether you’re a solopreneur or big business owner, ClickFunnels will give you everything you need to market, sell, and deliver your products to your leads and customers.
Step 2: Pick the page designs.
Once you’ve chosen your sales funnel, you just choose the style of page that you like the best.
You don’t have to have any design or coding skills, you literally just pick and choose.The designs are great. Professionals would most likely charge thousands of dollars for them.
STEP 3: Modify the page
This is where you add your personal information, details about what you’re offering. This is the step where you do all of your funnel customization. Some examples of customizing would be adding an image, a headline, a list, and so on.
Once that is complete, you just make the funnel live, and you’re finished.
If you are needing some ideas, below are some of the more popular sales funnel examples.
Free Plus Shipping Book Funnel
This particular funnel is a book giveaway funnel. However, inside the funnel there are upsells and product offers along the way. In the event that someone does not buy any product, their email is still added into your email lists for future offers. Do Affiliate Marketing Programs Work
Russell Brunson has several book offer funnels:
Client Generation Funnel for Coaches/Consultants
This funnel is designed to take someone as quickly as possible to a strategy call where you can present your coaching and consulting services.
There are 4 steps to this type of funnel:
Present a valuable offer, such as a PDF or free video training.
Have enough value in your book, or training for people to actually get results. Offering results in advance establishes trust.
Provide an application to make sure that the lead is a good fit for your business.
Book your strategy call with the lead.
With a funnel set up for this process, it is so much more efficient and effective.
Fish Bowl Funnel
I like this funnel because it is a no fluff straight to the point type of funnel. This is a funnel that instantly gives someone a freebie, then follows with a discounted offer. This type of funnel is set up for quick conversion.
This is the kind of funnel that I have, since I can create buyers really quick. Do Affiliate Marketing Programs Work
Most Important Elements of a Landing Page
After asking several questions to experts on the important elements of a landing page, this is a list of answers I received:
One well known expert suggested that the most important elements would be:
Provide social proof
Don’t sell features, sell benefits. How can this help them?
Have a call to action button
Offering something in exchange for an email (like the fishbowl funnel)
Provide them up front comfort by letting them know that you will not send them spam, nor sell their email
Another very successful entrepreneur stated that he often seen 2 things missing…
The first thing is, to remove any links to info sites, social sites etc. So that the call to action button is the users only option.
The second thing is, to try and gain some trust from the start. How? By adding some social proof onto your landing pages. If you have some testimonial quotes, or perhaps some logos, your visitors will feel you are credible.
The 3rd expert stated that you want to give so much value for free, that users are drawn to want to save your stuff, or perhaps print it out.
He also mentioned to make your offer appealing to a matter that is urgent. I can’t help but agree. If your problem is urgent, this will bring on higher conversion rates.
Another expert suggested that you want to increase your value as you remove any friction. What this does is keep users moving through out your funnel. This is a core principle of a great funnel.I have great news concerning this; Clickfunnels is excellent of doing exactly that.
One important thing to consider, is that you want your funnel broken down into small steps.
A lot of people tend to over-optimize the top of the funnel and worry about the total number of leads instead of maximizing the middle and end of the funnel. Clickfunnels has a fix to this issue. They offer order bumps and upsells, as well as following up with your leads in a sequence of emails. Do Affiliate Marketing Programs Work
Which Funnels Make the Most Money?
I get asked this question a lot and there’s no real answer. The sales funnel that makes you the most money is the funnel that works. If you can provide value, paired with an amazing offer while being profitable, then your sales funnel is working just fine.
I’m not telling you that your first funnel will be a smashing success, because it probably won’t be. Like anything in life, you need to practice and develop your skill. There is some upfront work involved. You will most likely find others who have worked months or even years on their funnels. But, in the end it was all worth it. They ended up with their success.
This may sound weird, but one of the best things about Clickfunnels is that it quickly teaches you what NOT to do. What I am saying is that you can create and launch your funnels fast and test them. Then make changes much faster than building everything from the ground up. It is a big jump start in other words.
If you have limited resources, your main focus needs to be speed; which is something Clickfunnels can certainly help with. You can start testing ideas., as soon as you pay for Clickfunnels. You are going to need to create some really good content, that is helpful and answers questions. Then use your outreach to get it in front of people. Ways to do this would be writing informative blog posts, or sharing things on social media. You want to do whatever is going to help get people into your funnel.
What is the Cost of Clickfunnels?
There are two different packages with Clickfunnels. The basic and the Etison Suite. The standard plan is $97 a month, while the Etison suite will set you back $297 a month. If you’re just an individual who is looking to create a few funnels (up to 20) then the basic plan is right for you. Unless you’re a big company, chances are you won’t need the enterprise plan. The chart below illustrates the differences between the two plans…
Do Autoresponders Integrate with Clickfunnels?
Absolutely. This was one of the questions I first had myself when considering Clickfunnels. Clickfunnels integrates with the major email services below:
- Active Campaign
- Constant Contact
- Drip (yay!)
- HTML Form
- Mad Mimi
If you do not see your providers name above, simply reach out to Clickfunnels and support and ask if they are supported.
I do want to add that Clickfunnels will integrate with Paypal and Stripe, if you are looking to sell and get paid from your funnels.There are many other ways to get paid other than these two, and Clickfunnels integrates with most of them without issue. Do Affiliate Marketing Programs Work
Need Another Reason to Consider Clickfunnels?
For every funnel that you create, Clickfunnels will donate $1 to World Teacher Aid, to educate children in Kenya. This company really has done awesome things for many, many people.
After your 14 day free trial, if you decide to sign up for Clickfunnels:
Simply send me your email, and the address in which you would like the book to be mailed to.
If you would like to consider giving Clickfunnels a test run, you can grab your 14 day trial below.